The brand logo is a gold heart surrounding the name Cinderella, which rests on a pale blue background with a glass slipper. At the bottom of the heart are three pink roses.
Coords with this brand feature an elegant ornate frame of gold, adorned with colorful butterflies, sparkles and dots, and a horse drawn carriage. Coloring the frame is blue, shiny glass. The background ranges from various blues, either made to resemble the evening sky or light of day, coated in glitter with various images, or made to resemble glass.